Worcester Polytechnic Institute Electronic Projects Collection

Title page for E-project-081211-112615


Project TypeMQP
Submission date2011-08-12
Authors
  • Lorey Michelle Aragon, IE
  • Alp Humbaraci, IE
  • Joseph M Papotto, MGE
  • URNE-project-081211-112615
    CenterWUHAN / Wuhan, China Project Center
    SponsorDelta Consulting Associates
    TitleFeasibility Study of Car-Sharing Service in Hangzhou, China
    Advisor
  • Zeng, Amy Z., MG
  • Availability unrestricted

    Abstract

    The goal of this project was to prepare an in-depth study of the feasibility of car-sharing service in Hangzhou city to effectively asses the business opportunities and social effects of this alternative of transportation. We analyzed the social, marketing and financial aspects of the feasibility of this business idea through a large survey, interviews and site visits. We also examined the supporting functions to implement future car-sharing service in Hangzhou, including advertising tools, location distribution design, and technologies.

    Files
  • Feasibility_Study_of_Car-sharing_Service_in_Hangzhou,_China.pdf
  • Final_Presentation.pdf

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