Title page for E-project-102808-144001

Project Type	IQP
Submission date	2008-10-28
Authors	Yetunde Ajayi-Obe, yettiobe@WPI.EDU, MIS Richard Thomas Messier, rmessier@WPI.EDU, BB
URN	E-project-102808-144001
Division	Economic Growth, Stability, and Development
Center	Ifrane, Morocco
Sponsor	Sharon Keld
Title	Women Weavers of Ain Leuh, Morocco: Use of Internet Technology & Global Marketing
Advisors	El-Korchi, Tahar, CE Addison, W. A. Bland, HU
Availability	unrestricted
Abstract The internet has given small businesses the ability to market their products and services all around the world. The use of the internet has been particularly useful in allowing smaller companies, sometimes located in isolated regions of the world, to advertise their products globally. This project team created a website for the women of the Cooperative des Tisseuses d'Ain Leuh, which is located in Ain Leuh, Morocco. The women weavers will hopefully be able to attract Western customers, especially those interested in issues of global equity, to purchase their textiles. Internet technology allows these artisans to participate in the global economy without disruption of their traditional work environment, which is home to them.
Files	WomenWeaversInAinLeuh[1].pdf There is one file which has been withheld at the advisor's request.

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