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Rosanna Garcia

Rosanna Garcia

In a 3-part study recently published in the Journal of Business Ethics, Professor of Entrepreneurship, Rosanna Garcia, asked the question, “how are racially minoritized entrepreneurs represented in business schools." Findings showed a marginalization of these populations and a ‘white space’ dominating in entrepreneurship research. This lead to the follow up question, “what if we make these under-represented entrepreneurs visible?” Professor Garcia mocked-up four websites with diverse populations. The results show that women, and specifically racially minoritized women, have a greater impact on the entrepreneurial interests of university students compared to men demonstrating a need to put more of a focus on women and racially minoritized entrepreneurs.

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