Meet the Team

Eileen Brangan Mell
Interim Vice President of Marketing & Communications, Marketing Communications

Phone: +1 (508) 8315000 x6785

Eileen oversees the public relations and strategic communications initiatives at WPI.  An award-winning professional with more than 25 years of experience, Eileen has spent more than a decade connecting the world with WPI’s outstanding research and project-based learning initiatives. Her team of experts focus on story development, media relations, research communications, internal communications, issues and crisis management, as well as government communications.

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Damien Arlabosse
Executive Director, Marketing Operations, Marketing Communications

As the Executive Director of Marketing Operations, Damien is responsible for overseeing the Web team, the CMS Help desk, and the Digital Operations teams, as well as managing the digital marketing tools and technologies for the marketing communications division.

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Melissa Arndt
Senior Graphic Designer, Marketing Communications

As a visual designer, Melissa develops creative concepts and provides design services for several campus partners. These materials include print and online content, invitations, brochures, posters, and mailings as well as social posts, email newsletters, and PowerPoint presentations.

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Lindsay Beaulieu
Senior Digital Marketing Specialist, Marketing Communications

As a Senior Digital Marketing Specialist, Lindsay strategically supports digital marketing initiatives for Undergraduate and Graduate Admissions including management, execution, and optimization of paid digital advertising and marketing campaigns. She also manages search engine optimization strategy and implementation to increase organic visibility of web content. 

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Jacleen Becker
Associate Director, Multimedia Marketing, Marketing Communications

Phone: +1 (508) 8315000 x5043

Jacleen is an expert in multimedia production and creative marketing strategy with over 16 years of combined experience. She leads a multimedia team and works cross-functionally to develop concepts, produce content, and drive engagement with signature multimedia assets that enhance the user experience. Her team makes innovative and engaging multimedia content across all WPI’s platforms and channels—including social media, print, online, events, and digital screens. 

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Matthew Burgos
Multimedia Manager/University Photographer, Marketing Communications

Matthew is a collaborative visual artist who creates and implements the photographic style for university platforms and deliverables. He produces visual content in various styles, including journalistic, documentary, creative, and professional headshots. You can see his work across WPI’s social media channels, digital screens, the WPI website, on printed promotional pieces, and beyond! Outside of WPI he is a working artist in various drawing mediums. inkblotsandsnapshots.comInstagram – inkblotsandsnapshots

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Besart Bytyqi
Sr. Web Developer, Marketing Communications

As a web developer, Besart works on the public facing website of WPI. He is responsible for the maintenance and development of the website, as well as the integration of new features and technologies. He collaborates with other departments to support the WPI community.

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Jon Cain
Senior Public Relations Manager, Marketing Communications

Jon helps WPI share information and stories, so the global community knows about the university’s purpose-driven education and research, leadership in project-based learning, and commitment to turning knowledge into action to confront world challenges. He does outreach to the media, assists reporters with requests to interview WPI faculty, staff, and students, and coordinates with members of the campus community on ways to share their stories. He also writes posts about WPI for the university’s website. Jon has more than 20 years of experience in radio and television journalism. Before ...

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Ashley Dill
Content Specialist, Marketing Communications

Ashley's current position at WPI supports various projects of the Marketing Communications division. This work includes web content strategy and development, writing and editing (including work for the University magazine such as class notes), email campaign support, managing Merit Pages, research, and coordinating with campus partners. She is also an Insight Advisor: a role that is part of the First-Year Experience program for freshmen students.  Ashley comes from a communication and writing background. She majored in English with a concentration in Writing and Mass ...

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Web Marketing Support Manager, Marketing Communications

Mariah oversees our integral web systems such as Drupal, Wordpress, the WPI mobile app, the interactive campus map, and more. She develops and maintains resources for these web systems to enhance web marketing efforts across the WPI community, such as the CMS Helpdesk and our Web Team YouTube Channel. 

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Alison Duffy
Executive Director of Strategic Communications, Marketing Communications

Phone: +1 (508) 8316656

Alison is responsible for WPI’s strategic communications initiatives, including research and internal communications as well as issues and crisis management. She partners with colleagues across the university to ensure the stories of WPI—the innovations in research, education, and global problem solving, and the people behind them—reach the broadest and most interested audiences possible. Alison has more than 30 years of experience in public relations and communications within the higher education, healthcare, and science sectors.

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Senior News Writer, Marketing Communications

Lisa Eckelbecker is a science writer who reports on research advances at WPI for the university’s internal and external publications. Before joining the WPI staff in 2019, she was an award-winning business journalist who wrote about biotechnology, pharmaceuticals, medical devices, manufacturing, finance, the environment, and health care. She has a BS in journalism from Northwestern University and an MS in journalism from Columbia University.

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Jillian Ferguson
Director of Marketing, Marketing Communications

Phone: +1 (508) 8315000 x5177

Jillian works with a vast array of campus partners to develop, implement, and measure high-impact marketing programs, with particular emphasis on advancing peer reputation, research, and graduate recruitment goals for the university.

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Diana Fiorentino
Internal Communications Manager, Marketing Communications

As WPI’s Internal Communications Manager, Diana Fiorentino focuses on how communication within WPI can impact the student and employee experience and works to provide community members with the information they need to know in a timely and effective manner. She collaborates with WPI community partners in developing strategies that increase engagement, bring members of the campus community closer to the university brand, and improve WPI’s culture. Her passion for creating connections and storytelling drive her towards developing innovative approaches to reaching, interacting, and collaborating ...

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Peggy Isaacson
Copy Editor, Designer, Marketing Communications

Peggy is responsible for the final proofreading and editing of virtually everything the office produces—high-level communications, WPI Journal, books, brochures, web pages, flyers, and more. She works with campus partners to ensure grammatical accuracy and a consistent voice, tone, and style.

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Mia Lumsden

Phone: +1 (508) 8315601

Mia loves to hear, read, and tell good stories. At WPI, she talks to faculty, staff, and students and then writes stories about the research, projects, and events they are working on so that others can learn from and appreciate the university’s diverse voices.

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Brian O'Connell
Production Manager, Marketing Communications

Brian collaborates directly with the creative team, marketing communications colleagues, and campus partners on diverse projects. He uses his creative and technical skills to help design, coordinate solutions, and process across an array of experiences and platforms—including university-level print collateral, email marketing, and WPI Journal.

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Diane O'Keefe
Director of Marketing, Marketing Communications

Diane works with an array of campus clients as a strategic partner in developing, implementing, and measuring high-impact marketing programs—with particular emphasis on advancing peer reputation, WPI’s distinctive project-based learning curriculum, global initiatives, and the undergraduate experience and retention goals for the university.

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Kristen O'Reilly
Publication Editor & Content Producer, Marketing Communications

Kris is editor of WPI's quarterly magazine, the WPI Journal. She manages all aspects of magazine production, including constructing strategic story budgets, writing features, editing copy from internal and freelance writers, and working with photographers, illustrators, and designers to bring stories to life in both printed and digital form. Kris brings more than 25 years of higher education communications experience to the role.

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Sarah Richardson
Sr. Digital Designer, Marketing Communications

Sarah creates concepts, digital experiences, and design solutions to support and drive communication, stories, and goals across campus initiatives. With a diverse background of experience in agency and industry, her role as senior digital designer uses skills across visual design, art direction, illustration, user interaction, and user experience to thoughtfully approach and create a variety of experiences.

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Colleen Wamback
Director of Public Relations, Marketing Communications

Phone: +1 (508) 8316775

Colleen serves as the associate director of public relations with a focus on government communications. She works with variety of stakeholders to best tell the stories of the university’s research, student projects and impact on the community. Prior to WPI, Colleen was an award-winning television news reporter and anchor. She also worked at Worcester City Hall as a communications specialist. 

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