Earn Your Master's in Business Analytics
Informed business decisions rely on significant and current data to help executives make decisions. A master's in business analytics gives you the skills and training you need to make these choices. Because data is prolific and continual, business analytics professionals who know how to interpret and use that data are in high demand.
When data is accurately and efficiently understood with an eye for business needs and technology-driven platforms, organizational leaders can make strategic decisions based on up-to-the-minute trends and results. Without trained analysts and decision makers who know how to use analytics methods and interpret the results for business results, great opportunities are lost.
WPI’s STEM-designated Master's in Business Analytics provides a solid foundation in business analytics, with applications in a variety of business areas, plus a real-world, team-based project, which ensures that students are prepared to be successful in a data-driven, technological business environment.
A Premier STEM Business Degree, More Affordable Tuition
There is a pressing need for engineers, scientists, and coders with business acumen and management skills. WPI is committed to making STEM education more attainable, and The Business School is doing its part by reducing its tuition for graduate programs. Today, a premier degree from WPI’s business school is more affordable than ever—meaning you can see a high return on investment from your degree even sooner.
Curriculum for MS in Business Analytics
The Business Analytics MS is a 33-credit-hours program including applied analytics courses that address business problems and include a realistic capstone project. Courses in this professional MS in Business Analytics degree program do not provide options related to a research degree (e.g., no provision for research credits, qualifying exams, thesis option, or research seminars).
Requirements for the MS in Business Analytics (MSBA)
Business analytics MS students must complete a three-course core, as follows:
- MIS 502 Data Management for Analytics
- MIS 584 Business Intelligence
- OIE 552 Modeling and Optimizing Processes
Business analytics MS students must complete two three-course specialties, selected from the following specialties:
Specialty in Advanced Business Analytics Methods
- MIS 587 Business Applications in Machine Learning
- MKT 562 Marketing Research
- OIE 559 Advanced Prescriptive Analytics: From Data to Impact
Specialty in Marketing Analytics
Select one of the following two courses (the other two courses are required):
- MKT 500 Marketing Strategy (recommended for students with no marketing background)
- MKT 561 Consumer Behavior and Analytics
- MKT 565 Digital Marketing
- MKT 568 Data Mining Business Applications
Specialty in Operations Analytics
Select three of the following courses:
- OIE 501 Operations Management (recommended for students with no operations background)
- OIE 542 Risk Management and Decision Analysis
- OIE 544 Supply Chain Analysis and Design
- OIE 548 Performance Analytics
- OIE 558 Designing and Managing Lean Six Sigma Processes
Note: Additional specialties are likely to be developed in the future.
Business analytics MS students must complete a two-course capstone project experience, as follows:
- OBC 505 Teaming and Organizing for Innovation
- BUS 596 Master of Science Capstone Project
About the MSBA Capstone
One of the central priorities in WPI’s educational philosophy is the application of academic skills and knowledge to real-world problems. The capstone project represents a substantive evaluation and application of coursework covered in the program. Students are encouraged to select projects with practical significance for the advancement of their company’s competitive position as well as their own personal development. The project is administered, advised, and evaluated by WPI as part of the learning experience, but students are encouraged to seek mentorship from experienced colleagues in the Business Analytics profession. The presence of or degree of participation from a mentor is made at the discretion of the student or the organization sponsoring the program.
Recommendation for International Students
On-campus, international students are encouraged to complete up to three additional credits of internship to ensure their readiness for employment in the U.S.
Take the Next Steps Toward a Business Analytics Master’s Degree
Are you ready to elevate your career in business analytics? Pursuing a business analytics masters is a step in the right direction. As a MS business analytics student, you will learn advanced business analytics methods in market research, machine learning, and more. A career in business analytics is more than just analyzing and collecting data. You will gain the expertise to make data-driven decisions that can render real organizational impact.
Graduate Studies Series
Learn from our enrollment team members and other guests by attending quick and convenient 30-minute webinars we designed to highlight popular topics when starting grad school. Take a deep dive into specific areas of interest such as how to funding, how to ace your application, student services, and more!
Connect with Business School Student
Interested in one of our graduate programs? Students from the Business School at WPI will participate in weekly office hours so prospective students (like you!) can connect and learn about their experience with WPI and ask any questions you may have. Register to take advantage of this unique opportunity.
9:00–10:00 AM ET
*Hours will be available during the academic calendar weeks for the fall and spring semesters only—not during the summer or school holidays/breaks.
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